Kellie McCrory
Marketing and Public Relations Consultant

Kellie McCrory has also been founder of her own marketing company. After spending more than a decade on the client side of marketing, she understood that something was missing. Large agencies had national media contacts, but account attention left something to be desired. She believes in combining national media contacts with personal and expert attention and she brings this philosophy to each and every client.

Ever the go-getter and full of talent, Kellie has a clear understanding of personal, accountable customer service and has a talent for developing integrated, customized marketing communications programs for a number of clients and projects.

“People look at advertising and public relations and think “fun” and “creative,” but that’s just part of it, “ says Kellie. “At the end of the day, it all comes back to return on investment. What did it really DO for your bottom line? That’s the true measure of success.”

Before starting her own firm, Kellie served as the Director of Hotel Marketing for Wyndham Hotels & Resorts, responsible for a $16 million annual marketing budget, and the success of the marketing communications programs for 65 properties. Here, she received numerous honors in the Adrian and Gold Bell Advertising Awards, including best target campaign, best internal communications program and best advertising series.

Before joining Wyndham, she was the Regional Director of Marketing for Hyatt Regency, accountable for a $3 million marketing budget that included media buys, direct mail, public relations and special events for 14 hotels.

Kellie has a Bachelor of Science degree in Communications from the University of Texas at Austin, a great sense of humor and a unique ability for keeping all things in balance.